Sponsorships

SXM Airport supports initiatives and events that align with our corporate values, community impact, and brand objectives. If you are interested in applying for sponsorship from SXM Airport, please carefully review the information below before submitting a request.

PJIAE shall consider sponsorships/donations to the following specified charities:

• Educational Initiative
• Healthcare Initiative
• Environmental Initiative
• Community Initiative
• Culture

We consider non-profit or community activities which:

• bring a lasting benefit to the local community;
• communicate and reinforce SXM Airport's commitment to the community;
• enhance SXM Airport‘s reputation as a public-spirited organization;
• motivate staff through opportunities for direct involvement where possible.

Non-profit / Community activities are evaluated against the following:

• the public reputation of the recipients of support (the organization should have a positive public image);
• the potential for the support to secure public awareness;
• qualifications against the SXM Airport's brand values;
• allow for a long-term involvement.

PJAIE shall consider commercial sponsorships which:

• enhance our brand awareness;
• highlight our products and services to relevant target audiences;
• provide opportunities for corporate hospitality or other marketing exploitation;
• enhance SXM Airport's reputation;
• motivate staff.

Commercial sponsorships form a key part of the SXM Airport’s marketing programs and are evaluated against the following:

• whether the activity complements our brand values;
• the appropriateness of the target audience/s;
• the availability of sole sponsorship rights, or exclusivity within the financial services sector;
• the availability of naming rights;
• the potential for benefits packages to include branding or signage, publicity, displays, advertising and access to databases;
• opportunities available to strengthen customer relations and build business relationships;
• opportunities to add value or benefits to customer and staff (e.g. through complimentary or discounted tickets);
• the availability of research material or evaluation of the effectiveness of the sponsorship;
• the risk of controversy and / or the possibility of negative publicity.

• SXM Airport also reserves the right to decline a request with no valid reason, based on past experiences with the parties involved or based on our available budget.
• All requests will also be judged based on their completeness, accuracy, and merit.
• Please note that requests take eight weeks to process and are subject to corporate approval.
• To ensure we can reach you, you must provide accurate contact details.
• Requests for partnership/yearly requests must be submitted by November 31st of the year prior.

If your request for sponsorship is approved, we require:

• A full event report/magazine within 30 days after the event. The report should detail the event and include the number and type of attendees in the target audience, the number of persons reached via marketing efforts, and any additional value and benefits for SXM Airport.
• Our name featured on promo items, flyers, posters, website, etc.
• If you requested sponsorship from any other company/organization, please inform us so as to avoid conflict of interest issues.
• That our promo material (promo video, banner(s), teardrops) is hung in a prime, high-visibility location at the venue (at the entrance, stage, etc). – to be discussed and agreed on for approval.
• Our logo* appears on the event website, hyperlinked to our site at www.sxmairport.com.
• Our logo on registration forms/event materials/ event shirts.
• That SXM Airport is mentioned as a sponsor via PA announcements at the event.
• If any additional promo material/graphics are needed from SXM Airport, please contact mcd@sxmairport.com at least 30 days prior to your deadline or event date.

All sponsorship requests submitted to SXM Airport are reviewed through the following approval steps:

• Online Submission
  All sponsorship requests must be submitted via the official SXM Airport website. Requests submitted through other channels will not be considered.
• Initial Review
  The request is reviewed for completeness, accuracy, and compliance with SXM Airport’s sponsorship guidelines and eligibility criteria.
• Departmental Assessment
  Eligible requests are evaluated by the relevant internal departments to assess alignment with SXM Airport’s brand, values, community impact, and strategic objectives.
• Budget Review
  Requests are assessed against the available sponsorship budget for the applicable period.
• Risk & Compliance Review
  Past experiences with the requesting party, reputational considerations, and potential conflicts of interest are evaluated.
• Corporate Approval
  Final review and approval are conducted at the appropriate corporate and management level.
• Notification of Outcome
  Applicants are informed of the decision using the contact details provided in the request. Approval or rejection notifications are issued once the process is complete.